THE PACK, is launching an equity crowdfunding campaign on crowdcube to give the wider community a chance to embark on our journey to transform the pet food industry with us.

Early access is now open on Crowdcube, you can invest in THE PACK via Crowdcube for as little as £10 and share in our future success as we continue to transform the dog food industry.

Get early access here.

Our Mission

Our mission is to build a healthier generation of dogs and take a bite out of the climate crisis.

We are doing this by innovating dog food one bowl at a time with highly nutritious and sustainable plant-based meals.

How do we do this:

THE PACK, crafts unique formulations in partnership with animal nutritionists, vets and food technologists. We are rigorous in our testing of new foods to ensure they are high performance products that give dogs the best life. 

Products to-date:

We launched the company with our plant-based meat stew wet foods, a total first for the European pet food industry, hypoallergenic and soya free.

Late last year we launched our category defining dried food THE PACK, Oven Baked Crunchy Feast with an average rating of 4.90 out of 5.00 this product is a superstar.

Our Products are:

• 100% Plant-Based
• Plastic Free
• Soy Free
• Premium Nutrition
• High Digestibility 90%+
• Contain pre and post-biotics

Proven Team:

• Myself and my Co-Founder Judy Nadel built the Vevolution platform first as a media and events business putting on showcase festivals of 1000 people in London
• We pivoted Vevolution alongside our business partner Michiel van Deursen in 2020 into a leading agrifoods investment marketplace
• Existing investors include plant-based industry leaders like Michiel van Deursen, BOSH!, Leo Gronewegen, Jan Klerken, Simon Day, Kerstin Robinson, Victoria Betoeski, Loui Blake, Stephanie Peritore, Olivia Wollenberg, Chris Smalling and leading petcare company Mars Petcare

Our Journey Highlights Include

- Europe’s first plant-based pet food startup certified B Corp
- Finalist PET worldwide Best Newcomer Award 2024
- Finalist Pet Innovation Awards Best New Product 2022
- 250,000 + meals sold in the UK to-date
- Over 200 subscribers to regular orders
- Listing with 9 Planet Organic stores

What's Next?

We have been experiencing fantastic growth throughout 2024 and are currently 38% up on 2023 sales. With this fresh influx of capital we will be able to continue on our mission to transform the pet food industry.

Sign up now for early-access for when the campaign goes live.